Participation terms

General

Mastercard Hotelnacht 2027 takes place on 16–17 January 2027 and is organised by HBMEO B.V. (hereinafter “Mastercard Hotelnacht”).

• Hotels and spots selected by Mastercard Hotelnacht (i.e. those deemed to meet the festival profile by the organisation) may register for participation, subject to these terms.
• A spot is an independent venue, such as a restaurant, café, bar, club, patisserie or wellness facility, that is not part of a participating hotel. Outlets of a participating hotel (its restaurants, bars, spa and the like) take part as part of that hotel’s participation.
• Participation is subject to a participation fee per hotel or per spot. The amount is communicated upon registration.
• Where these terms refer to the “Mastercard Hotelnacht channels”, this means the official sales and communication channels designated for that purpose by Mastercard Hotelnacht.
• All materials (including images, video and copy) provided by participating hotels and spots are deemed to be fully cleared for use. Mastercard Hotelnacht accepts no liability for any claims by third parties in this regard.
• By registering, the participating hotel or spot agrees to these terms and to the Data Exchange Agreement of Mastercard Hotelnacht, in the versions in force at the time of registration.
• The Data Exchange Agreement governs the exchange of personal data and any liability related to it. In case of conflict, that agreement prevails on those points.
• In the event of a serious or repeated breach of the Data Exchange Agreement, Mastercard Hotelnacht may terminate the participation of the hotel or spot with immediate effect. The participation fee then remains due and will not be refunded.

Hotels

Selected hotels register by agreeing to a fixed room rate for Mastercard Hotelnacht guests and a participation fee for the hotel, subject to the following conditions:

• Participating hotels are requested to make a minimum of 25% of their total room inventory available.
• Mastercard Hotelnacht packages can only be booked via the Mastercard Hotelnacht channels; individual room sales are not permitted.
• Rooms allocated to Mastercard Hotelnacht are non-refundable and may not be amended or cancelled without prior written consent (info@hotel-night.com).
• Bookings that do not comply (or are found not to comply) with the booking conditions will be cancelled by Mastercard Hotelnacht. Please note: only the final booking update provided to hotels (shortly before the festival weekend) contains the definitive reservations. Earlier overviews are for informational purposes and to allow timely communication with guests.
• Rooms and any additional services (e.g. breakfast) sold by Mastercard Hotelnacht will be settled with participating hotels after the festival weekend; all rooms and extras will have been fully prepaid by guests.
• Hotels are encouraged to include breakfast in the offer, but this is not mandatory.
• The fixed room rate for Mastercard Hotelnacht is €160 per double room (incl. VAT). Please note: tourist tax does not apply to local residents.
• Separate arrangements will be made with participating hotels for any special VIP packages under Mastercard’s Priceless programme.

Spots

• Spots register per spot, with a proposal for their Mastercard Hotelnacht programme during the festival weekend, such as an event, workshop, dedicated menu or other activation. Mastercard Hotelnacht reviews each proposal and approves or rejects it. Only spots with an approved proposal take part.
• Several spots can be registered in a single registration, each with its own proposal. The participation fee per spot is invoiced once the proposal has been approved.
• Participating spots are featured by Mastercard Hotelnacht in the period leading up to the festival, in particular during the festival weekend, and thereafter until 1 April 2027.

Campaign

Mastercard Hotelnacht conducts an independent, overarching PR and marketing campaign for the hospitality festival.

Promotion of participating hotels and spots via the Mastercard Hotelnacht channels continues until 1 April 2027. After that, the promotion can be renewed for one year. Mastercard Hotelnacht will inform participants about this in good time.

Passe-partouts

A passe-partout (Mastercard Hotelnacht Ticket) grants festival visitors access to all events organised by participating hotels and spots, subject to venue capacity at the time of entry. Passe-partouts are available exclusively via the Mastercard Hotelnacht channels. Two (2) Mastercard Hotelnacht Tickets are included in the Mastercard Hotelnacht package, which is also exclusively available via the Mastercard Hotelnacht channels, starting from the Presale Weekend.

Mastercard Hotelnacht events

• Participating hotels are encouraged, but not required, to organise a Mastercard Hotelnacht event. For spots, the approved programme proposal is part of their participation (see Spots).
• Revenue from passe-partouts contributes to the organisation of Mastercard Hotelnacht. These tickets grant access to all events; hotels and spots are not permitted to charge entrance fees or sell their own tickets. Only with prior written approval from Mastercard Hotelnacht (info@hotel-night.com) may a hotel or spot operate its own guest list.
• At Mastercard Hotelnacht events, hotels and spots may only charge for food and beverages (F&B).
• Reservations for Mastercard Hotelnacht events (e.g. workshops, brunches, dinners) can only be made via the Mastercard Hotelnacht channels. Further communication and any advance payments may be handled directly by the hotel or spot.
• Guests of a hotel or spot (e.g. staying overnight or dining there) are granted access to that venue’s own Mastercard Hotelnacht event. A passe-partout is required for access to events at other venues.

Other conditions

• Hotels and spots shall grant unrestricted access to Mastercard Hotelnacht hosts for the performance of their duties. A warm welcome is appreciated.
• Mastercard, as the main partner, enables Mastercard Hotelnacht. Therefore, payments for F&B during events must be made by card or mobile payment (credit or debit card); the use of proprietary tokens or cash-based systems is not permitted. Cash payments are discouraged.
• Additional partners also contribute to Mastercard Hotelnacht. Mastercard Hotelnacht only promotes the official partners of the relevant edition.
• Hotels and spots are always free to work with their own suppliers and to showcase them at their own venue. In Mastercard Hotelnacht communications, including the name and description of an event, only brands that pay a marketing contribution for this are mentioned.
• A brand can become a venue partner of a participating hotel or spot. A venue partner may be mentioned in the name and description of the Mastercard Hotelnacht event at that venue. A separate marketing contribution applies to a venue partnership; information via info@hotel-night.com.
• Photography and video recordings will be made during Mastercard Hotelnacht. It is not possible to specify in advance when or where this will occur. This material may be used in social media, promotional materials and aftermovies to showcase the festival, participating hotels and spots, and partners. Participating hotels and spots are responsible for informing guests accordingly. Mastercard Hotelnacht accepts no liability for any related claims. How Mastercard Hotelnacht handles these recordings is set out in the privacy policy.
• Each hotel and spot is responsible for ensuring a safe and pleasant environment for its staff, Mastercard Hotelnacht personnel and festival visitors.

These terms are intended to ensure the continued success and quality of Mastercard Hotelnacht, both now and in the future.

Registration

Selected hotels and spots can register for Mastercard Hotelnacht 2027 via the online registration form; spots submit their programme proposal per spot in that form. The link to the form will be published here shortly. Questions: info@hotel-night.com.